Actually these are just wax figures. They're wearing ugly Christmas sweaters for a thing called Christmas Jumper Day. It's part of a charity effort to help raise money for needy children around the world.
In an event for Autism Speaks a very 'Caring Santa' spent time bonding with kids who have autism. Events with a lot of people like the typical mall Santa meet and greet can be especially hard for children with autism. In this event, kids make appointments to avoid waiting in crowded lines. The Santa at this event makes sure to spend as much time is needed to interact with the kids.
This particular Santa in Charlotte, N.C. went the extra mile by laying on the ground just to connect with a nervous little boy. You can see more photos and the full story in the video below: